{"product_id":"afiya-bright-vitamin-c-serum","title":"AFIYA ESSENTIALS \"BRIGHT\" — Vitamin C Serum","description":"\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0779\/4353\/7861\/files\/instro-4-serums.png?v=1781017543\" alt=\"How to Use\" style=\"width:100%;max-width:800px;display:block;margin:0 auto 24px;\"\u003e\n\u003cdiv style=\"margin:0 0 28px;padding:12px 16px;background:#faf8f5;border-radius:10px;border:1px solid #e8e4dc;\"\u003e\n\u003cdiv style=\"font-size:10px;font-weight:700;text-transform:uppercase;letter-spacing:0.1em;color:#c9a96e;margin-bottom:8px;text-align:center;\"\u003eSkin Type Compatibility\u003c\/div\u003e\n\u003cdiv style=\"display:flex;justify-content:space-around;\"\u003e\u003cdiv style=\"text-align:center;\"\u003e\n\u003cdiv style=\"font-size:13px;color:#55c89a;font-weight:700;\"\u003e✓\u003c\/div\u003e\n\u003cdiv style=\"font-size:10px;color:#888;\"\u003eAll Types\u003c\/div\u003e\n\u003c\/div\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003ch4\u003e\u003cstrong\u003eBrighter skin isn't about covering up. It's about supporting a more even, luminous complexion.\u003c\/strong\u003e\u003c\/h4\u003e\n\u003cp\u003e\u003cstrong\u003eBRIGHT delivers a stabilised vitamin C complex that supports a more even-looking skin tone, antioxidant protection, and a visibly brighter complexion with consistent use.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eVitamin C supports collagen synthesis and provides antioxidant protection against environmental stressors that can contribute to an uneven complexion. BRIGHT uses a stabilised form that stays active from bottle to skin, combined with niacinamide and hyaluronic acid for a complete brightening serum.\u003c\/p\u003e\n\u003chr\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eStabilised Vitamin C\u003c\/strong\u003e — antioxidant-rich; supports a more even, brighter-looking complexion; essential cofactor in collagen synthesis\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNiacinamide\u003c\/strong\u003e — supports an even skin tone, minimised pores, and a calmer-looking complexion\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHyaluronic Acid\u003c\/strong\u003e — hydrates while actives work\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVitamin E\u003c\/strong\u003e — synergistic antioxidant; helps stabilise vitamin C\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp style=\"font-size:13px;opacity:.65;\"\u003eFor external use only. Always follow with SPF in the morning. Discontinue if irritation occurs.\u003c\/p\u003e\n\u003cdiv style=\"margin-top:28px;padding-top:22px;border-top:1px solid rgba(0,0,0,0.1);\"\u003e\n\u003ch4 style=\"font-size:13px;font-weight:600;text-transform:uppercase;letter-spacing:0.08em;margin:0 0 10px;opacity:0.75;\"\u003eHow to use\u003c\/h4\u003e\n\u003cp style=\"font-size:14px;line-height:1.7;margin:0;\"\u003eApply 3–4 drops to cleansed face and neck every morning. Allow 60 seconds to absorb before moisturiser. Always follow with SPF. Use in the morning only.\u003c\/p\u003e\n\u003c\/div\u003e\u003cdiv style=\"margin:48px 0 0;\"\u003e\n\u003cdiv style=\"text-align:center;margin-bottom:32px;\"\u003e\n\u003cdiv style=\"font-size:10px;font-weight:700;text-transform:uppercase;letter-spacing:0.14em;color:#c9a96e;margin-bottom:8px;\"\u003eYour BRIGHT results\u003c\/div\u003e\n\u003ch3 style=\"font-size:20px;font-weight:600;margin:0;color:#1a1a1a;\"\u003eWhat to expect as you use it\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"display:grid;grid-template-columns:1fr 1fr;gap:16px;\"\u003e\n\u003cdiv style=\"padding:24px;background:#faf8f5;border-radius:12px;border:1px solid #e8e4dc;border-top:3px solid #c9a96e;\"\u003e\n\u003cdiv style=\"font-size:11px;font-weight:700;text-transform:uppercase;letter-spacing:0.1em;color:#c9a96e;margin-bottom:8px;\"\u003eDay 1–3\u003c\/div\u003e\n\u003cdiv style=\"font-size:15px;font-weight:600;color:#1a1a1a;margin-bottom:8px;\"\u003eAntioxidants protecting\u003c\/div\u003e\n\u003cp style=\"font-size:13px;color:#666;line-height:1.6;margin:0;\"\u003eVitamin C is active from the first application, providing antioxidant protection against environmental stressors. Hyaluronic acid maintains skin hydration while the actives begin working.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"padding:24px;background:#faf8f5;border-radius:12px;border:1px solid #e8e4dc;border-top:3px solid #c9a96e;\"\u003e\n\u003cdiv style=\"font-size:11px;font-weight:700;text-transform:uppercase;letter-spacing:0.1em;color:#c9a96e;margin-bottom:8px;\"\u003eWeek 1–2\u003c\/div\u003e\n\u003cdiv style=\"font-size:15px;font-weight:600;color:#1a1a1a;margin-bottom:8px;\"\u003eTone beginning to even\u003c\/div\u003e\n\u003cp style=\"font-size:13px;color:#666;line-height:1.6;margin:0;\"\u003eNiacinamide begins supporting an even tone and minimising the appearance of pores. Vitamin C supports a brighter-looking complexion. Skin feels noticeably smoother.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"padding:24px;background:#faf8f5;border-radius:12px;border:1px solid #e8e4dc;border-top:3px solid #2D5016;\"\u003e\n\u003cdiv style=\"font-size:11px;font-weight:700;text-transform:uppercase;letter-spacing:0.1em;color:#2D5016;margin-bottom:8px;\"\u003eWeek 3–4\u003c\/div\u003e\n\u003cdiv style=\"font-size:15px;font-weight:600;color:#1a1a1a;margin-bottom:8px;\"\u003eVisible brightness improving\u003c\/div\u003e\n\u003cp style=\"font-size:13px;color:#666;line-height:1.6;margin:0;\"\u003eVitamin C and niacinamide together support a more even, luminous complexion. Most users notice a meaningful improvement in skin tone clarity and overall glow by weeks 3–4.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"padding:24px;background:#2D5016;border-radius:12px;\"\u003e\n\u003cdiv style=\"font-size:11px;font-weight:700;text-transform:uppercase;letter-spacing:0.1em;color:#c9a96e;margin-bottom:8px;\"\u003eWeek 6–8\u003c\/div\u003e\n\u003cdiv style=\"font-size:15px;font-weight:600;color:#F5E6C8;margin-bottom:8px;\"\u003eSustained brightening support\u003c\/div\u003e\n\u003cp style=\"font-size:13px;color:rgba(245,230,200,0.8);line-height:1.6;margin:0;\"\u003eDaily antioxidant protection and tone-evening support are fully active. With consistent daily morning use and SPF, BRIGHT maintains and continues to improve the complexion's clarity and radiance.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\u003cdiv style=\"margin:48px 0 0;\"\u003e\n\u003cdiv style=\"text-align:center;margin-bottom:28px;\"\u003e\n\u003cdiv style=\"font-size:10px;font-weight:700;text-transform:uppercase;letter-spacing:0.14em;color:#c9a96e;margin-bottom:8px;\"\u003eGot questions\u003c\/div\u003e\n\u003ch3 style=\"font-size:20px;font-weight:600;margin:0;color:#1a1a1a;\"\u003eFrequently asked\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"display:flex;flex-direction:column;gap:0;border:1px solid #e8e4dc;border-radius:12px;overflow:hidden;\"\u003e\n\u003cdiv style=\"padding:20px 24px;border-bottom:1px solid #e8e4dc;\"\u003e\n\u003cdiv style=\"font-size:14px;font-weight:600;color:#1a1a1a;margin-bottom:8px;\"\u003eWhy stabilised vitamin C?\u003c\/div\u003e\n\u003cp style=\"font-size:13px;color:#666;line-height:1.6;margin:0;\"\u003eAscorbic acid (pure vitamin C) is highly effective but notoriously unstable — it oxidises and loses potency quickly when exposed to light and air. BRIGHT uses a stabilised vitamin C derivative that maintains activity from the time you open the bottle to the time it reaches your skin.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"padding:20px 24px;border-bottom:1px solid #e8e4dc;\"\u003e\n\u003cdiv style=\"font-size:14px;font-weight:600;color:#1a1a1a;margin-bottom:8px;\"\u003eCan I use BRIGHT with other actives?\u003c\/div\u003e\n\u003cp style=\"font-size:13px;color:#666;line-height:1.6;margin:0;\"\u003eApply BRIGHT in the morning. In the evening, use YOUTH (retinol) or FADE (dark spot serum) instead. Do not layer strong actives together without professional guidance. BRIGHT + SPF every morning is the correct daily approach.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"padding:20px 24px;border-bottom:1px solid #e8e4dc;\"\u003e\n\u003cdiv style=\"font-size:14px;font-weight:600;color:#1a1a1a;margin-bottom:8px;\"\u003eWhy must I always follow with SPF?\u003c\/div\u003e\n\u003cp style=\"font-size:13px;color:#666;line-height:1.6;margin:0;\"\u003eVitamin C increases photosensitivity. UV exposure without SPF after applying a vitamin C serum can lead to irritation and reverse the brightening benefit. SPF is non-negotiable when using BRIGHT.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"padding:20px 24px;border-bottom:1px solid #e8e4dc;\"\u003e\n\u003cdiv style=\"font-size:14px;font-weight:600;color:#1a1a1a;margin-bottom:8px;\"\u003eCan I layer BRIGHT with other AFIYA products?\u003c\/div\u003e\n\u003cp style=\"font-size:13px;color:#666;line-height:1.6;margin:0;\"\u003eYes — BRIGHT pairs with DEWDROP (HA serum, apply before BRIGHT or after) and JADE (moisturiser, apply after BRIGHT). The morning routine: cleanse → DEWDROP → BRIGHT → JADE → SPF.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"padding:20px 24px;border-bottom:1px solid #e8e4dc;\"\u003e\n\u003cdiv style=\"font-size:14px;font-weight:600;color:#1a1a1a;margin-bottom:8px;\"\u003eIs BRIGHT suitable for sensitive skin?\u003c\/div\u003e\n\u003cp style=\"font-size:13px;color:#666;line-height:1.6;margin:0;\"\u003eStabilised vitamin C is generally better tolerated than pure ascorbic acid. Start with every other day and build to daily use if you have sensitive skin. Niacinamide is calming and helps mitigate potential irritation.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"padding:20px 24px;\"\u003e\n\u003cdiv style=\"font-size:14px;font-weight:600;color:#1a1a1a;margin-bottom:8px;\"\u003eWhat if it doesn't work for me?\u003c\/div\u003e\n\u003cp style=\"font-size:13px;color:#666;line-height:1.6;margin:0;\"\u003eWe offer a 30-day money-back guarantee. If you’re not satisfied for any reason, contact us for a full refund.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Afiya Essentials","offers":[{"title":"Default Title","offer_id":46179346514117,"sku":"FMN0VITC","price":26.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4353\/7861\/files\/qu819e.png?v=1781352400","url":"https:\/\/www.afiyanutrition.com\/products\/afiya-bright-vitamin-c-serum","provider":"AFIYA","version":"1.0","type":"link"}